An essay on the battle for our attention in the age of distraction. Attention pays. In todays online economy it has become a commodity to be bought and sold. Bombarding us with free smartphone apps and news websites developers and advertisers have turned what and how focus our attention into the worlds fastest growing industry. In exchange for our attention information and entertainment is ever at our fingertips. But at what cost In this essay at once personal and polemical meditative and milita